_lidl-lingerie-worth-showing-off.jpg "Lidl - Lingerie Worth Showing Off from the irish news ni Video Screenshot Preview")
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⏲ Duration: 60 sec
✓ Published: 08-Jul-2022
✓ Published: 08-Jul-2022
Description:
IdeanTo Launch Lidl's new Lingerie line and encourage men to see it as a potential gift for valentines day, we decided to show them just how good the budget underwear could look... But just not at a time or place they would expect. We recruited willing cruel girlfriends who were only too happy to set up their fellas and watch them turn bright red.nnAwardsnBest Use of Media [ROI or NI] Niche - GOLD: Mediaworks/ Lidl/ Lingerie Worth Showing OffnBest Collaboration between Agency and Media Owner: Di
IdeanTo Launch Lidl's new Lingerie line and encourage men to see it as a potential gift for valentines day, we decided to show them just how good the budget underwear could look... But just not at a time or place they would expect. We recruited willing cruel girlfriends who were only too happy to set up their fellas and watch them turn bright red.nnAwardsnBest Use of Media [ROI or NI] Niche - GOLD: Mediaworks/ Lidl/ Lingerie Worth Showing OffnBest Collaboration between Agency and Media Owner: Di
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