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Description: In this triptych for Campari, Lernert & Sander show viewers that no matter what the circumstance, there is always a way to drink the apéritif in style. The films propose a puzzling situation for the thirsty hero — how does one drink a Campari cocktail when the glass is turned upside down?nn“In the incredible history of past Campari campaigns we felt that the emphasis was placed on making the Campari model elusive and alluring. So, for this project, we wanted to direct the intrigue back
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)