_banca-mediolanum-daylife.jpg "Banca Mediolanum - daylife from shado Video Screenshot Preview")
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⏲ Duration: 39 sec
✓ Published: 28-Dec-2012
✓ Published: 28-Dec-2012
Description:
I was called in by the agency Shado to design and direct a series of commercials aimed to promote the technological services offered by the bank Mediolanum to its clients. nnThey of course needed to follow the branding guidance, but also had to explain clearly how the services work and their benefit in the everyday's routine.nnFrom december 2012 to June 2013 we shot a series of 6 commercials with more to come. For the geeks, we shot 2 commercials per day over a green screen some with the Canon 5
I was called in by the agency Shado to design and direct a series of commercials aimed to promote the technological services offered by the bank Mediolanum to its clients. nnThey of course needed to follow the branding guidance, but also had to explain clearly how the services work and their benefit in the everyday's routine.nnFrom december 2012 to June 2013 we shot a series of 6 commercials with more to come. For the geeks, we shot 2 commercials per day over a green screen some with the Canon 5
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