_kelloggs-build-for-better-hg.jpg "Kelloggs: Build For Better (HG) from mr beast gaming minecraft Video Screenshot Preview")
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⏲ Duration: 1 min 72 sec
✓ Published: 06-Dec-2023
✓ Published: 06-Dec-2023
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BACKGROUND + KEY CHALLENGEn88% of parents say kids influence their food purchases. But kids weren’t asking for Kellogg’s morning foods and snacks because those brands have lost some relevance for them.nnSOLUTIONnThe best way to reach kids is to tap into their passion points and 9/10 Gen Alphas play video games. While modern families are more digitally focused, they also want to do good in the real world. Building a better world is a goal shared by both Kellogg’s and Minecraft. Together, we
BACKGROUND + KEY CHALLENGEn88% of parents say kids influence their food purchases. But kids weren’t asking for Kellogg’s morning foods and snacks because those brands have lost some relevance for them.nnSOLUTIONnThe best way to reach kids is to tap into their passion points and 9/10 Gen Alphas play video games. While modern families are more digitally focused, they also want to do good in the real world. Building a better world is a goal shared by both Kellogg’s and Minecraft. Together, we
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