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Description: Following-up with the success of the rebranding we’ve operated over their four networks, Trace Television commissioned us to create a series of idents starring South African supermodel Joelle Kayembe as the first official “Face of Trace,” to be pictured in stylized settings representing each network’s editorial direction.nnEach one of the 36 idents we’ve produced conjugates Trace’s branding system in a fun and light-hearted way, alternately using styling, accessories & set design
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