Volkswagen is using AI to speed up and scale marketing, while also integrating ChatGPT into its vehicles, says CMO Susanne Franz from ana julia fiorini Watch Video
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⏲ Duration: 1:25 👁 View: 230K times ✓ Published: 26-Jun-2024
Description: Volkswagen CMO Susanne Franz says AI is being used to scale and speed up marketing, while Chat GPT is also being integrated into the company's vehicles. Franz was interviewed by Business Insider at the Cannes Lions International Festival of Creativity 2024.
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)