Opower's 5 Design Principles for Action: Deena Rosen from Opower: Action Design DC May 2013 from deena 2013 Watch Video
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⏲ Duration: 42 min 89 sec ✓ Published: 16-May-2013
Description: Here is the video from the May 2013 Action Design DC meetup. Deena Rosen, Director of UX for Opower, spoke about the 5 design principles Opower uses to encourage action - how they help people spend less money on electricity.
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)