Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)
⏲ Duration: 4:51 👁 View: 785K times ✓ Published: 25-Jun-2024
Description: Taylor Swift brought new football fans to the game, but the NFL has focused on growing its engagement with young people for the past six years. NFL CMO Tim Ellis spoke to Business Insider about the strategy at Cannes Lions 2024.
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)