_converse-live-jukebox.jpg "Converse Live Jukebox from band recall all song Video Screenshot Preview")
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⏲ Duration: 1 min 20 sec
✓ Published: 10-Feb-2012
✓ Published: 10-Feb-2012
Description:
BRIEFnJuly 13th – The International Day of Rock 'n' Roll – is a very meaningful date in Brazil. The challenge was using the date to create a brand experience surprising and memorable enough to be in the spotlight even inside the universe of a brand so strongly connected to several rock icons.nnnSOLUTIONnIn an Ipod era, we decided to recall the origins of rock 'n' roll and allow people to share their favorite songs together. That’s what rock 'n' roll is all about and that’s where we wante
BRIEFnJuly 13th – The International Day of Rock 'n' Roll – is a very meaningful date in Brazil. The challenge was using the date to create a brand experience surprising and memorable enough to be in the spotlight even inside the universe of a brand so strongly connected to several rock icons.nnnSOLUTIONnIn an Ipod era, we decided to recall the origins of rock 'n' roll and allow people to share their favorite songs together. That’s what rock 'n' roll is all about and that’s where we wante
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