Richmond 'Sausages & Chip' campaign from ad bond Watch Video
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Description: Richmond Sausages and Saatchi & Saatchi London help keep families together through this innovative ‘Sausages & Chip’ campaign. nnContinuing Richmond’s signature family focus, the brand’s positioning centres on the extreme lengths that parents will go to, to bond with their children and draws on the emotional ties between children and their prized toys. nnRichmond and Saatchi & Saatchi London have developed, with technology partner Amigo Partnership, an innovative toy-tracking
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