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⏲ Duration: 1 min 16 sec
✓ Published: 15-Feb-2012
✓ Published: 15-Feb-2012
Description:
Leo Burnett Chicago came to ACNE* Production with a substantial request- to design and develop Arctic Home (a massive, virtual polar bear refuge, where users can explore, learn about and help conserve the polar bears’ natural habitat by purchasing a virtual parcel in this vast landscape) for the web and a tablet application for the iPad and Android. Arctic Home was one of Coca-Cola’s most ambitious and successful interactive undertakings in 2011, with close to 1 new unique user donation ever
Leo Burnett Chicago came to ACNE* Production with a substantial request- to design and develop Arctic Home (a massive, virtual polar bear refuge, where users can explore, learn about and help conserve the polar bears’ natural habitat by purchasing a virtual parcel in this vast landscape) for the web and a tablet application for the iPad and Android. Arctic Home was one of Coca-Cola’s most ambitious and successful interactive undertakings in 2011, with close to 1 new unique user donation ever
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