_china-rejects-email-oscars-losers-starbucks-gift-cards-still-popular.jpg "China Rejects Email, Oscars Losers, Starbucks Gift Cards Still Popular from nine and a half episode 51 Video Screenshot Preview")
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⏲ Duration: 1 min 35 sec
✓ Published: 24-Feb-2015
✓ Published: 24-Feb-2015
Description:
Winners and Losers Episode 17 - One in seven Americans received a Starbucks card in the 2014 holiday season, making the brand a winner with $1.1 billion in revenue (of $16.4 billion total) from just gift cards. Other Starbucks wins: Seven million mobile transactions a week - or 16.7% of all mobile transactions - are made at the chain.nnOnly half of China’s population uses email. Just 44% of marketing messages are deliverable as a result, making mobile messaging companies the winner. WeChat is
Winners and Losers Episode 17 - One in seven Americans received a Starbucks card in the 2014 holiday season, making the brand a winner with $1.1 billion in revenue (of $16.4 billion total) from just gift cards. Other Starbucks wins: Seven million mobile transactions a week - or 16.7% of all mobile transactions - are made at the chain.nnOnly half of China’s population uses email. Just 44% of marketing messages are deliverable as a result, making mobile messaging companies the winner. WeChat is
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