_visa-124-fifa-2014-124-samba-of-the-world.jpg "Visa | FIFA 2014 | Samba of the World from fifa world cup song 2014 pitbull ft jennifer lopez Video Screenshot Preview")
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⏲ Duration: 1 min 21 sec
✓ Published: 11-Mar-2015
✓ Published: 11-Mar-2015
Description:
Visa asked us to create their campaign for the FIFA World Cup™ in Brazil. Instead of creating a million dollar commercial, we decided to split the budget and partnered with 32 filmmakers from the 32 qualified countries, gave each a Visa Credit Card with the same value and asked them to interpret the same script through the lens of their country. Each film pays tribute to the hosts by re-imagining the great song
Visa asked us to create their campaign for the FIFA World Cup™ in Brazil. Instead of creating a million dollar commercial, we decided to split the budget and partnered with 32 filmmakers from the 32 qualified countries, gave each a Visa Credit Card with the same value and asked them to interpret the same script through the lens of their country. Each film pays tribute to the hosts by re-imagining the great song
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