McCain Brings Heat and Scent to the High Street from jacket potatoes Watch Video
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Description: McCain wanted to recreate the in-home experience of their new product direct to the consumers on the streets by bringing them to life through their special outdoor campaign.nn3D jacket potatoes appeared at bus shelters across the UK, and are set to heat up the nation and set taste buds tingling during this cold snap. When consumers press a button on the poster, a hidden heating element gently warms the potato and releases the mouth-watering aroma of a slow oven-baked jacket potato throughout the
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