_helmut-lang-burnt-archives.jpg "* Helmut Lang: Burnt Archives from elfie Video Screenshot Preview")
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⏲ Duration: 1 min 83 sec
✓ Published: 01-Jul-2013
✓ Published: 01-Jul-2013
Description:
When in 2010 the New York atelier of Helmut Lang caught fire and a big part of his archives burnt down, fashion lovers all over the world burst into tears. Not so much the master himself – well versed in the art of thinking forward. He famously shredded the remains to form sculptures out of the material. Already before that, Brand Unit accomplished a coup: together with photographer Elfie Semotan, who, amongst others things, became famous for her collaboration with Helmut Lang, they received e
When in 2010 the New York atelier of Helmut Lang caught fire and a big part of his archives burnt down, fashion lovers all over the world burst into tears. Not so much the master himself – well versed in the art of thinking forward. He famously shredded the remains to form sculptures out of the material. Already before that, Brand Unit accomplished a coup: together with photographer Elfie Semotan, who, amongst others things, became famous for her collaboration with Helmut Lang, they received e
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