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One in four female small business owners has taken a pay cut in the past year, according to new research.<br/><br/>The survey of 1,000 female small business owners examined how their experience has shifted in the past year and found that the down economy has forced a quarter of these business owners to cut their own pay to keep their businesses afloat.<br/><br/>For those small businesses that have been open for at least a year, many have also raised the price of their product or service (37%), and more than a quarter are actively seeking less expensive resources (27%).<br/><br/>Conducted by Talker Research for Office Depot, the survey found that 53% of female business owners said the past year has been the hardest for their business.<br/><br/>In 2023, respondents expressed challenges with funding (42%) and growing their business (30%), which continue to be the top struggles this year (39% and 30% respectively).<br/><br/>Experiencing fatigue was more of a pain point last year (23%), while marketing is proving to be a greater challenge this year (25%).<br/><br/>However, hard work has paid off for many female small business owners this year, allowing them to reach their 2023 goals: growing profit (goal of 59%, achieved by 26%), gaining more customers (goal of 53%, achieved by 41%) and expanding their business (goal of 28%, achieved by 12%).<br/><br/>And to keep the momentum going, respondents predict they’ll continue to uplevel and succeed through continued revenue growth (63%), gaining more customers (54%) and business expansion (27%). <br/><br/>But success is also about a lot more than dollars and cents. Twenty-one percent of respondents said success is all about making a positive impact in their community and a fifth (21%) included innovation as a success marker.<br/><br/>And while the next year looks to be more positive for female small business owners, there will still be challenges to overcome, with inflation (39%) and funding (25%) serving as the top concerns.<br/><br/>To overcome these challenges, female SBOs are throwing themselves into their work more often — but how much is too much?<br/><br/>Work-life balance improvements have slowed by 15% since last year, as only this year, 58% said their work-life balance has improved since becoming a business owner, compared to 73% who said the same last year.<br/><br/>Women surveyed feel they need to choose between their family and their profession multiple times every month, while one in eight feel this way every week.<br/><br/>And overall, 42% said being a business owner has made it more difficult to balance their outside work responsibilities.<br/><br/>To better balance their work and family life, those surveyed are committed to “cutting back on working hours,” “taking time for quiet reflection” and “being willing to take a day off as necessary.”<br/><br/>For respondents who set up their business in the last year, top reasons include wanting to be one’s own boss (59%), deciding to pursue a passion or hobby (46%) and drive to put an idea into action (41%).

Survey reveals how female small business owners measure success

⏲ 1:18 👁 1.5M

John Barker

INNOVATION DEFINITION and EXAMPLES

⏲ 8 minutes 6 seconds 👁 83.7K

The Marketing Channel

Diffusion of innovation

⏲ 10 minutes 5 seconds 👁 194

Alpine Alpenglow Hy4 - a rolling prototype with a hydrogen-powered internal combustion engine that will excite motorsport fans

⏲ 2:33 👁 630K

DWIVEDI GUIDANCE

Diffusion of Innovation, emerging technologies in global, aktu mba previous year question paper

⏲ 5 minutes 35 seconds 👁 10.5K

Rare

Diffusion of Innovation Theory: The Adoption Curve

⏲ 3 minutes 34 seconds 👁 230.3K

Tara Stoinski, chief scientist of the Dian Fossey Gorilla Fund, answers your questions about primates from Twitter. Why do gorillas pound on their chest? How do apes communicate with one another? Why do chimpanzees have wars? Are there social hierarchies within primate groups? Answers to these questions and many more await—it's Ape Support.To learn more about gorillas and how you can help them visit http://gorillafund.org.Director: Lisandro Perez-ReyDirector of Photography: Chris MarshallEditor: Richard TrammellExpert: Tara StoinskiLine Producer: Joseph BuscmieAssociate Producer: Paul GulyasProduction Manager: Peter BrunetteCasting Producer: Nicholas SawyerCamera Operator: George ZelaskoSound Mixer: Lee BaileyProduction Assistant: Trent BarfieldPost Production Supervisor: Christian OlguinPost Production Coordinator: Ian BryantSupervising Editor: Doug LarsenAdditional Editor: Jason MaliziaAssistant Editor: Justin Symonds

Primatologist Answers Ape Questions From Twitter | Tech Support

⏲ 22:45 👁 6.9M

Bakar is making his Genius debut on Verified dissecting his hit song “Hell N Back.” The song has had a recent resurgence with ATL songstress Summer Walker hopping on the viral track. Four years after it’s release the song is the British singer-songwriters first entry on the Billboard Hot 100 chart, peaking at number 53. The Jake The Snake and Beach Noise produced song is also off Bakar’s debut EP Will You Be My Yellow?.

⏲ 4:42 👁 12.4M

During a House Appropriations Committee hearing on Tuesday, Rep. Mark Amodei (R-NV) questioned Internal Revenue Service Commissioner Danny Werfel about their tax collections and technology innovations.<br/><br/>Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br/><br/>https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br/><br/><br/>Stay Connected<br/>Forbes on Facebook: http://fb.com/forbes<br/>Forbes Video on Twitter: http://www.twitter.com/forbes<br/>Forbes Video on Instagram: http://instagram.com/forbes<br/>More From Forbes:http://forbes.com

‘Are Dollars Up The Last Couple Cycles?’: Mark Amodei Presses IRS Chief On Tax Collections

⏲ 5:48 👁 2.9M

Only 69% of Romanians aged between 20 and 64 are in employment, meaning that almost a third of the population does not work.

Romanian workers demand lower taxation

⏲ 1:43 👁 490K

Goji berry, a traditional Chinese medicinal plant, has garnered renewed attention for its health benefits. <br/><br/>WATCH MORE: https://thestartv.com/c/news<br/>SUBSCRIBE: https://cutt.ly/TheStar<br/>LIKE: https://fb.com/TheStarOnline

Sci-tech innovation boosts value of Ningxia's goji berries

⏲ 1:30 👁 3.6M

The new Porsche Macan 4 Exterior Design in Aventurine Green Metallic

⏲ 2:3 👁 4.1M

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